Copywriting is about more than just stringing some words together. For certain professions and industries, accuracy is paramount.

This lawyer’s website is a carefully researched piece of technical writing. When writing this website, I not only had to keep in mind the Canadian Code of Advertising Standards, but also the strict standards of the legal profession.

This website showcases:

  • Diligent research
  • Legal copywriting
  • An elevated writing approach
  • Search Engine Optimization